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Who else wants to discover the secret to finding profitable, hidden niches and creating a product that they desperately need?
If you raised your hand, then take some notes. Because you're
about to find out what some experts don't want you to know.
The keys to discovering your own online niche business are three
fold.
1. Find a hungry crowd who is passionate about their niche
area
of interest.
2. Find out what problems and frustrations they're having
(what
they want)
3. Provide a solution (ie, product) and put it in front of
them.
Let me expand on these steps to give you a 'how-to get started'
plan of action.
-Step 1-
Find out what information and subjects people are searching for
here http://inventory.overture.com/d/searchinventory/suggestion
by searching for keywords on various niche topics of interest.
But first, brainstorm to make a list of these topics. Use very
specific keywords. Not 'Dogs', but 'tea cup poodle dogs'. Not
just 'Gardening', but 'Japanese Gardening', etc.
If you find a large number (5,000-100,000) searching for these
terms, then you know you have a healthy level of 'Demand'.
Now it's time to find out the level of 'Supply' aka your
competition.
Go to http://www.google.com and type in those keywords
(within quotes) that produced a high Demand in Overture.
Look on the right hand side of the page for the Adword text
boxes that exist. If you have a few (up to 8), then you know
that people are spending money on that topic and you may have
a profitable niche to venture into.
-Step 2-
Want to know what frustrations these people have? Go to forums
and newsgroups where these guys hang out. Example, go to
http://www.google.com and click on 'groups'. Then type in a
keyword for your particular niche of interest.
You will be taken to that group where you can instantly read the
posts. Pay attention to the questions and write down the ones
that seem to be the most common problems that need a solution.
For readers of this article, I'm giving away a valuable piece of
software that provides an excellent list of forums on a variety
of topics. Just download to your desktop, find your topic of
interest and click the direct link to your forum of choice.
Here's where to get it (plus some extra, useful gifts):
http://www.6figuremarketing.com/forumfinder.html
-Step 3-
Now that you are armed with the problems/questions. You just
need the solutions/answers to create your product.
Unless you are an expert or have useful knowledge about the
particular subject and can create or publish a solution
yourself, you'll need to get the answers from someone who is.
There are several solutions to finding these people.
A. Search for them on Yahoo with the niche keywords you've
already compiled. If they have a listing on Yahoo, then you
know they're getting alot of traffic and they're bringing in
income. A great place to start your search for experts.
B. Search for newsletters or ezines with the niche keyword. For
example, "gardening ezine". Visit their web sites and/or
subscribe to their newsletters. You may strike gold there.
Now, there's a third option to creating your product, but it
requires a slightly higher budget
C. Pay someone to write the material for you to publish it in an
ebook. Perhaps the most well-known of these type services can
be found at http://www.rentacoder.com/RentACoder/default.asp
or http://www.elance.com. Place your project up for bids with
detailed requirements to create your product and you'll get bids
from interested/qualified ghostwriters (or software creators if
that's your solution).
I created my niche info-product by finding someone who was an
expert in the eBay market. But I took it one step further. Not
only did I put the product in a written form, I produced an audio
by going into the studio at a local radio station and
recorded an interview which was converted to an mp3 file for
downloading.
Cost? Zero. However, I still owe the radio guy a gift
certificate
to his favorite restaurant.
While there are other vital steps and options in the next phase
of launching and marketing your product, this will get you
started on the right path right away.
The important thing is to take that first step and get started.
--------------------------------------------------
Dave Lovelace is the creator of the exciting new audio product
eBay Platinum Profits at http://www.auctionplatinum.com. Discover
how to create and market your own niche product with NO prior
business, sales, or marketing experience in only 90 days.
Click here now -> http://www.CompleteInternetMarketingGuide.com
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